Setting up a new business is tough, setting up a new business that operates on an extremely non-traditional business model is even harder! It has been a long and often bumpy road to get here but finally the store is open and t-shirts are heading out of the door to you all. I thought i'd share with you all some of my experiences and the things I've learnt along the way. There is still plenty to learn of course, so this will be the first in a series of posts but I hope you enjoy it!
So, in no particular order here are my thoughts on entrepreneurship;
1. Dont Rush - anything worth doing is worth taking your time over. I'm one of the most impulsive people you are likely to meet and I'm always running backwards and forwards acting on my hunches and gut feelings. While this can be a great characteristic for an entrepreneur it can also lead to a lot of wasted energy and wasted money! Take your time, do your research on your idea, market and complete a business plan!
2. Do Rush - You can wait until all the traffic lights turn green before you move at all or you can proceed forward one light at a time. While it can be tempting to wait for all your ducks to line up perfectly the danger with this approach is that your idea and passion will go cold. It is better to take regular small steps in the direction you intend to go. Each step, whether is be big like placing your first order or small like getting your logo designed, can act as inspiration for you to take the next one.
3. Be yourself - Dont try and be someone else on your journey. As much as some authors would like you to believe the opposite there is no definitive formula for success. If there was we would teach it in schools and we would all be rich and successful! We live in a world that teaches that pursuit of the Holy Dollar is the greatest thing you can aim for and the truth is that it isn't. There are many things more satisfying than a pile of cash, the sooner we realize that the sooner we are on the path to true satisfaction. For me the greatest thing I can achieve is to leave this world in a better state than it was when I arrived. I want to help as many people as I can have a genuinely better life. I want to work to fix some of the terrbile things we have done to each other. Ill take that over a pay cheque any day of the week. What motivates you? Whether you like it or not that motivation will come through in what you are doing.
4. Ignore that voice in your head - you know the one I mean, the one that is telling you that you cant do it, its to difficult and that you are wasting your time. Everyone who has set up a business hears this voice and it stops many people in their tracks. That voice is just the fear of failure. I say, dont worry about failing, failure and making mistakes is how we learn. Its only a problem if we repeat the mistakes!
5. Set milestones and celebrate them - If you are starting something on your own you it can be difficult to keep yourself motivated. There is no one to pat you on the back and push you forward so its really important that you set targets or milestones for yourself and then celebrate when you get there. Dont go crazy like you won the lottery but do a little something to mark the occasion.
6. Find a team - this is an area I am still working on but I've realized that a lot of these problems are a result of working alone. Find others who share your passion and compliment your skills who can join your team. Having a partner can help you when you are up against the wall and as smart as you undoubtedly are they probably will be able to come up with ideas and solutions to problems that you havent thought of!
Well, thats all for now. I am sure you have your own tips to add to this and I'd love to hear them! Please comment below if you have any other advice you think is worth sharing!entrepreneurship